Shara Strand, a name synonymous with vibrant dance anthems and a voice that resonates with genuine feeling, makes a poignant return with her debut album, ‘Love Forever‘.
This is an intimate chronicle of transformation, a powerful affirmation getting through the rough seas of loss and coming out on the other side with a new sense of purpose.
Strand is a two-time Billboard dance topping artist who has taken time to heal and think about herself.
Now she brings listeners into a space where weakness and strength meet, and every song is filled with deep emotional depth.
‘Love Forever‘ is a big, 13-track album about love in all its different forms, including emotional, spiritual, family, and, perhaps most importantly, self-love.
Born from a deeply personal journey, the album delves into themes of longing, resilience, surrender, and the quiet joy of rediscovery.
Each piece is a carefully crafted narrative, blending powerful storytelling with a production style that, while rooted in pop, effortlessly embraces elements of dance and synth-pop, creating a sound that is as diverse as the emotions it seeks to convey.
Like looking at a favourite memory through a kaleidoscope, the sound is both familiar and new at the same time.
‘I Will Be Here,’ the first song on the record, is a soft but firm promise of constant presence. This first song serves as an anchor, bringing the listener back to the album’s main story of lasting love.
It sets the emotional tone right away in a way that recognises how complicated and sometimes messy human relationship can be. From this base, the record grows, showing songs that are full of life and honest emotion.
“My Green Light” is full of a confident sexiness that stands in stark contrast to “Desperado‘s” disturbing weakness.
These contrasting emotional states are not jarring but rather flow seamlessly, reflecting the ebb and flow of lived experience.
“Ascended,” a dark pop outburst that makes you feel free and happy, is the last song on the trip. This song hails the victory of the spirit, the moment when a person rises above fear and finds their true joy again.
Putting “I Will Be Here” and “Ascended” at the beginning and end of the album on purpose is not a mistake; they serve as emotional bookends that capture the album’s main message of lasting love and final freedom.
The heart and the wings of “Love Forever” are what they stand for.
Throughout the record, Shara Strand’s singing is nothing short of captivating. Each phrase has a real weight to it because of her emotional delivery, which is one of the best things about her as an artist.
Strand is known for telling stories without fear, and she does not shy away from the raw edges of feeling. This lets her voice be a medium for shared human experiences.
Her previous hits, like “I Will Carry You” and “RSVP,” which put her on the Billboard Dance Chart and got her to appear at famous places like Showtime at The Apollo, set the stage for this deeply personal and powerful work.
Recorded at New York City’s Engine Room Audio with long-time producer Gregory Phace Fils-Aime, “Love Forever” is a strong example of how people can work together to understand and expand Strand’s artistic vision.
The production is clean yet rich, allowing her vocals and the intricate emotional narratives to take centre stage.
It’s an invitation to move, to feel, and to heal—whether that means dancing with abandon, shedding a quiet tear, or simply finding a moment of peace in the rhythm.
‘Love Forever’ offers a cohesive and comforting embrace. It’s an album that doesn’t shy away from the shadows but ultimately guides the listener towards the light.
It reminds us that even in the aftermath of sorrow, there is always the possibility of renewal, of finding a deeper, more authentic connection with ourselves and with the world around us.
Shara Strand has not just returned to music; she has returned to a stronger, more authentic self, and in doing so, has created a work that resonates with universal truths.
This album is a gentle nudge, a melodic reminder that love, in all its forms, truly endures.
