A fiercely independent musician Zoe Fioravanti uses the stage name FIOR, which means both flower and truth, to create pop-infused, beat-driven music with hints of soul, disco and funk.
Incorporating both trap rhythms and orchestral flourishes, she creates a rich textured background for her supple, nimble voice. Using real-life inspiration, she encourages her listeners to accept their feelings and recognise the value of voicing their minds.
Billy Joel, Amy Winehouse, Adele, and Michael Jackson all had an impact on FIOR’s unique, self-taught approach. Her father, a tour manager for bands in the 1990s who gave her a toy piano, taught her to play by ear at the age of eight. On her computer, she started composing songs and creating beats.
At some point, she acquired a very soulful timbre for her alto voice, which she developed throughout the course of her career. Once quarantined, FIOR started spreading her music and spent 2021 putting together a collection of original albums.
“YOYO” (You’re On Your Own) is a summer-ready disco-funk track with a bright and memorable hook that highlights FIOR’s rich and soulful vocals. Driven by a heavy-hitting 90’s-inspired bassline, produced by the legendary Scott Storch, the infectious record celebrates the freedom of moving on and cements FIOR’s status as a star on the rise.
The track is accompanied by a colourful video directed by Alfredo Flores (Ariana Grande, Rihanna, Selena Gomez) that sees FIOR and her friends dancing and hanging out at a skatepark, who are keeping their eye on a particular mysterious skater.